Anson Nam
This is a YouTube channel that mainly focuses on financial and stock related information. The purpose of forming this channel is to share essential financial and wealth management knowledge with the public.
The Issue
Financial knowledge is an essential factor that influences people's lives. However, we could not learn it from school, friends or even parents. Therefore, I would like to spread financial-related information to the public.
The Solution
YouTube and other social media platforms could be used to promote the basic knowledge and the framework of financial world.
Impact
They are planing to step into the Tik Tok and Reels on Instagram, which could expand the potential user base and attract more target audiences' attention.
Beneficiaries
The major target customer group for the channel would be mature adults ageing at 25-55, from Taiwan, Hong Kong, and the U.S.
Project Team
Nan Qing Lin, Anson
Funding Source
Graduate Support Fund 2021
Project Classification
Investing/Personal Finance/Stock/Cryptocurrency/Financial Knowledge